ALAMEDA, Calif. — As shopping experiences go, this one is about as out there as the product being purchased.

Sitting at a table inside a sun-streaked decommissioned air traffic
control tower overlooking San Francisco Bay, Krystal Liu, 22, slowly
lifts the lid off a big lily-white box and shrieks.
"Wow, it's
so … beautiful," Liu says as she ogles her titanium-and-white-plastic
Google Glass, a $1,500 graduation-timed gift that she plans to take on
her summer travels to Tibet and China. "My phone is always glued to my
hand, so maybe using this will give me an extra one. This is a new
chapter in technology."
It's certainly a new chapter for Google. After making its name and
fortune in search and software, the California titan is using Glass to
leap into both the hardware and retail space.
Some 10,000
Glass Explorers — winners of an online contest who agreed to pay list
price — receive the cyborg-like apparatus over the course of this
summer, while the rest of the world comes on line in 2014.
Besides being first on their respective blocks with a futuristic
wearable computer, Explorers provide feedback to engineers largely
through comments collected via an online community dedicated to Glass
pioneers.